Financial Wellness for All – Brand Identity Design

Financial Wellness For All is a brand which is providing Financial Literacy And Financial Wellness. Teaching And Helping People Get To Where They Want Financially, For Low To Moderate Income Folks Helping The Under severed, Less Fortunate Eventually We Get Them To Have Enough For Stock Investment And Retirement

They Need a Brand Identity Design For their Firm, which Represents Professionalism, Financial Wellness.

Scope

  • Brand Identity Design
  • Marketing Collateral

Client

  • Justin Young
  • Anthony Nguyen

Initial Concepts

Brand Colors

After Discovery session with the Client, what I got from client, that they need something Decent & Professional for their Brand Identity. Their Brand tone is related to Finance. So here is Color Palette according to her Brand & Target Audience.

Pearl Green

#358a36

Light Green

#59b251

Off Black

#444444

Typography

IBM Plex Serif

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o p q r s t u v w x y z

Final Presentation

complete stationary mockup - fwfa by freelance designer raghu sharma

Great working with Raghu. I most especially appreciated the flexibility and accommodations he was willing to make. He is a very dependable collaborator!

Justin YoungCo Founder & CEO, FWFA